Coming up with with a “preview” of your home for sale requires a shooting session, decent photographs as output and creative layouts. All these can be achieved when you know how to best use your camera and put together a great print after post production, just like home staging. It’s quite a long shot to expect every seller to ace this, but the truth remains that buyers would want to look at ads that are done in good taste.
Meanwhile, homeowners are known to dress up their personal spaces with photographs of the family. Formal portraits often sit atop drawers or hold their own territory against the walls. Some serious, some wacky, over-all, a glimpse of who’s who and the shared bond among the inhabitants.
Speaking of which, have you ever thought if including the owner of the property in the frame is acceptable.. or necessary? There are many discussions revolving around this which is why it’s also essential that you get to think about it yourself.
If you want to add a sense of perspective to the photography, why not? However, the act of transferring rights to new buyers also require “moving on” and detachment from what used to be yours. Unless you’re going for a specific market and appealing to the buyers’ sense using your own brand of aesthetics, it’s safer to assume that the minimalist approach is still best for this transition.
To be able to incorporate a certain appeal to the design process (which will show in the photographs), you must have an understanding of your target market. If you are narrowing it down to this certain group, know that the presumption of each buyers’ governing taste and preference should hopefully be accurate. Otherwise, you risk shutting off a good percentage of your audience.
In terms of the technical side of things, you only need a decent camera to be able to showcase the beauty of your home for sale. You don’t need high end equipment to produce neat photographs, you just need to develop that vision and polish your skills in using the settings of your camera to an advantage. The Internet is teeming with tutorials that it is impossible not to come across a tutorial that speaks on its own. Widen your search, learn new skills and you’d be surprised with how DIY works wonders.
As for making the appeal of your home worthy to be noticed, just always remember to let the photographs do the talking. Treat it as an exercise for creativity and composition. Be behind the scenes. Take the outsider’s point of view and the bigger perspective. This way, you can showcase your home in a way that values the ripe opportunity to nurture it as the buyer’s own.